Hey there! My name's Tom. During the week I'm the Creative and Digital Communications lead for a corporate credit union, but outside the office you'll find me learning front-end development frameworks, developing mobile games, playing with my dog, and generally being an awesome husband.
Below are a few of my recent projects, which include examples of graphic design, web design, and web/email development. Check out my résumé if you're interested in me professionally, or feel free to reach out on my Twitter or LinkedIn page.
Corporate One's MAX product line started as an umbrella service, combining two separate, digital, on-boarding services geared toward financial institutions. In the beginning, I developed this brand not to be standalone, but as it rose in popularity among our member credit unions, a full-fledged brand began to take shape.
We began with a digital ad campaign, which quickly developed into targeted eBlasts, promotional mailers, print ads in national publications, and even trade-show booths.
I developed a majority of the promotional materials for Clique, including: sales sheets, eBlasts, digital ads, individual pages on the Clique website, and digital presentation templates. The website came to us as a minified microsite, which I personally implemented on a Salesforce Marketing Cloud Microsite installation. I also developed templated pages to use with dynamic content, generated from Salesforce data.
Accolade is a financial advisory company, for which I designed and developed a new mobile-friendly website in 2014. The website's daily traffic increased 400% following the redesign and accompanying marketing campaign. The site is a modified Wordpress template built with custom functionality for the blogs, events, and user permissions on the backend.
© Tom Rauscher, 2016.